The Earth-choice Diamond

Growing forever.

ECOMARK® Lab Diamonds

Earth-choice, ECOMARK® Lab Diamonds

Shop luxury jewelry, the Earth-smart way.

ECOMARK® Made
Secure transactons

Transactions are handled with bank-grade security

Simple checkout

Our secure checkout is quick and easy to use.

Get in touch

Have questions? Get in touch with us at any time.

Fast, free shipping

Free 2-day shipping with complimentary gift wrapping upon request, and hassle-free returns.

FREE Gift with Purchase

Complimentary Gift! Up to $150 Value. Yours to keep!

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"Every time you spend money, you are casting a vote for the kind of world you want."

ANNA LAPPE

"[MANMADE] DIAMONDS ARE DIAMONDS."

FEDERAL TRADE COMMISSION

"I don't want to protect the environment. I want to create a world where the environment doesn't need protecting."

AUTHOR UNKNOWN

Total Clarity

Each lab diamond comes with its certificate of authenticity to confirm origin, composition and characteristics, and our lifetime guarantee.

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Ethical Enthusiasm

Principled in our beliefs that cultivating lab diamonds is a responsible choice in jewelry production, making diamond mining unnecessary.

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Cultural Mindfulness

By offering a scientifically identical lab diamond alternative, we do not need to scour the Earth for diamonds any longer.

To earth with love

Sustainable Luxury

We produce singularly sourced, lab-grown diamonds, scientifically identical to real diamonds in optical, physical, and chemical properties.

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Uncompromising Value

Because you should never have to compromise aesthetics for your values.

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Pretty Strung Collection

Hurry, before we're Pretty Strung out!

Shop responsibly
Bands & Layerings
Necklaces
Engagement & Bridal
Semi-Mount Settings
Earrings
Bracelets
Earth Mined Diamonds & Gemstones
Recycled Diamonds & Gold
Trends

Bridal Rings

Earth-smart Recycled Naturals

Earrings

Necklaces

Rings

Bracelets